As the era is being digitized, the job opportunities are evolving faster than your clicks on any site. Today the priority for searching, analyzing or comparing any product or service is switched from traditional consulting methods to search engines. The brands are not only fighting among themselves for air time i.e. Television Commercial or Radio spots or Print Space i.e. newspaper, magazine hoarding etc. but the battle is also to mark their presence on first page of any search engine. In order to manage the e-traffic and utilizing it to promote different brands many Online Digital marketing institutes are offering training to the candidates.
Who can apply?
The big advantage to apply for an online digital marketing course is that any graduate, under graduate from any stream has the liberty to apply for it. This 3 month diploma course makes you eligible to apply for job in digital marketing arena.
Search Engine Optimization (SEO) - As an internet marketing strategy, SEO executive/manager is responsible to pull the e-traffic by recognizing what people search and decide the actual search term or key word. It involves content editing; HTML and associated coding to both increase its relevance to specific search term and to remove hurdles to the indexing activities of search engines.
Search Engine Marketing (SEM) – Websites are generally promoted by Search Engine Marketing. It’s a form of internet marketing that increase the websites visibility on different search engines through optimization and ads. SEM utilizes SEO which writes content to achieve the highest ranking on any search engine listing.
Social Media Marketing (SMM) - Social media marketing is the process of pulling web traffic and attention through social media sites. The attractive content is written that encourage readers to make it viral across the social websites.
Email Marketing - It involves the brand promotion via bulk email. Generally an attractive emailer is sent to display the offer or to build brand loyalty or awareness.
Inbound Marketing- Inbound marketing is promoting company through content writing which brings the customers closer to the brand.
Web Analytics- In order to clarify and optimize web usage, web analytics measures, collects, analyze and report web data.
We at Times Institute of Management and Technical Studies offer you all above mentioned Online Digital marketing training that helps the candidate to shape his/her digital career.